Making Freelancing Work Better
The teammate who works as hard as you do, without burning out. You've earned the right to focus on your craft. We'll handle the rest, 24/7.
We know the grind: chasing clients. Writing proposals late at night. Following up on unpaid invoices. Scheduling endless meetings. Spending more time managing your business than creating.
We've been there.
So we built something better: a loyal teammate that handles the busywork, right inside your inbox and calendar, so you can focus on what really matters.
Our Mission
Free freelancers from busywork so they can focus on their craft.
Why We Built Lance
Too many freelancers treat themselves like their own worst‑paid employee.
We've been in your shoes. We've launched viral products, led growth at world‑class platforms, advised startups, and run our own creative shops. And through it all, we spent more time sending follow‑ups and wrangling contracts than creating.
Existing tools (Trello, Notion, QuickBooks) are scattered, manual, and designed for small businesses, not solo creators.
So we built the teammate we wished we had:
- ✅Drafts & sends client emails, proposals & contracts
- ✅Tracks unpaid invoices & reminds clients
- ✅Books meetings & keeps your calendar in sync
- ✅Weekly summary of open tasks & next steps
Delivered simply, through a web app & chat, with no steep learning curve.
What Sets Us Apart
Built by freelancers, for freelancers, Lance understands what you're going through — and actually helps.
Workflow‑Focused
We don't just give you templates, we handle the work, the way you would.
Works With Your Tools
Integrated directly into your email & calendar. No clunky dashboards to learn.
Affordable & Intuitive
Made for solopreneurs, accessible, straightforward, and ready to use.
Empathetic Design
We've been where you are. Every feature comes from lived experience.
Meet the Founders
Charles Casillas
Cofounder
Product Builder. Technologist. Visionary.
From launching AI-driven apps to leading engineering and product at Apple Music, Beats, Pandora, and beyond, Charles turns complex technology into seamless, human-centered experiences.
Ella Lawler
Cofounder
Creative Strategist. Marketer. Designer.
From years of freelancing in design and marketing to building user-focused products, Ella blends creativity with practical execution to help products connect with audiences and grow.
See Your Collections Agent in Action
Watch how Lance politely recovers your overdue invoices while protecting your client relationships.